
Malcolm Norman
Medena Communications
Experienced director focused on key account management at portfolio level, marketing, insight management and the application of leading innovations and innovation methodologies to strategic national programmes and strategic business relationships.
Specialities: Marketing particularly marketing strategy, key account management at portfolio level and market research, bid reviews and bid improvement applying innovation in major B2B and B2G business relationships.
Supported major national level innovation programmes including connected and autonomous vehicles, intelligent mobility and mobility as a service.
We help leaders with their most critical marketing issues and opportunities: key account management, customer experience and innovation strategy.